She is Finally Here

I shall call her Aerith. Aerith is the name of my favorite female character from my most loved game ever: Final Fantasy which, as you may not know, is quite a Legend in the RPG Gaming World. In a few days, Aerith shall help me and a colleague of mine embark on a new adventure here in the bustling city of Jakarta.

Aerith is basically a soft ice cream producing machine. This comming hot summer, she will be providing temporary escape from the heat to many, many Indonesians. It is already a tried and tested business in the Philippines thanks to Tita Lea and my Mom. My tita sells both the ice cream and the machines in and around Luzon (Paranaque City as her base) while my Mom takes care of Mindanao (Davao City). You may visit her site at www.judeaenterprises.com

Call me crazy but I plan to dominate the local soft ice cream industry here in Indonesia. If you are interested in any way or just plain curious, please feel free to email me.

ITS A HOT, HOT, (PANAS BANGAT) SUMMER ...YEAH!

Road Blocks

Probably most people know this word thanks to the Amazing Race. But unlike what is depicted in that reality TV show, in real life, roadblocks that are arguably the hardest to pull through are those spawned by emotions.

In order for me to attain my goals within its critically important timeline, I have decided to strictly not fall in love or commit to anything that comes close to that. As stupid and unrealistic and immature as it may sound, its only logical. Falling in-love can lead to unnecessary expenses both for time and money. Both of which are very limited resource that I have to tactically and continuously reinvest on assets that will keep generating positive cash flow.

Keep your eyes on the ball no matter what happens.

Simple Formula to Know if you are Rich

Originally from this site.

"Multiply your age times your realized pretax annual household income from all sources except inheritances. Divide it by ten. This, less any inherited wealth, is what your net worth should be"

If you are just an average 22 year old fresh grad like me, it would probably look something like this:

Ideal net worth = (22 x yearly salary) / 10
Current net worth* = Savings
*Assuming you haven't bought any stocks, business, house, car, taken out any loans, etc...

If your current is more than the ideal, then hey, congratulations!
Unfortunately, I'm not even halfway my ideal net worth yet. Expect me to get back at this post in 5 years.

The Burden of Choice

I always thought that freedom had something to do with having many options, or choices. In fact, i think most people do, don't you? The more options laid before you, the more FREE you feel. Yes, i believed so until my boss led me to this 20min mind opener in TED. Its a quick explanation by Barry Schwartz on "The Paradox of Choice".

He presents the concept of choice being actually bad for person. That the more choices placed before us, the less action we tend to dive into. He called this "Analysis Paralysis".

Added to this, the existence of multiple options lead to the increase of expectation and the higher probability of dissatisfaction when a certain choice is made (the grass is always greener on the other side). Unfortunately, its human to compare. Insert, one of my Boss' favorite word: COMMITMENT.

Once he made a choice, he would LOVE it, and stick by it despite the overwhelming temptation of looking at the opportunity cost unfolding right beside. He would consume his choice, never looking behind or at the side. Just simply straight ahead.

COMMITMENT.